
Matomo, formerly known as Piwik, is open-source web analytics software used to track websites’ visitors. As an alternative to Google Analytics, Matomo should be considered by those seeking complete control over their website’s visitor statistics. Matomo allows you to host your own data, ensuring full control over your analytics and compliance with privacy regulations like GDPR and CCPA. With this application, you can customize your analytics dashboard to focus on the metrics that matter most to your business. In this article, we will show you how to install Matomo on Ubuntu 26.04.






